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Case study · Sales Tech

Power Router onboarded 2 senior engineers in 7 days

Tanu built Power Router alone and it became the top lead routing app for Salesforce. The features users were asking for needed Apex engineers, a skill few people have. We placed two senior Java engineers in 7 days.

  • Early Stage
  • SaaS
  • Remote Team
  • Southern US
  • Lead Routing
  • CRM Integration
Power Router's lead routing platform for Salesforce
Power Router's lead routing platform for Salesforce
02 Engineers Onboarded
07 Days to Onboard
100% Acceptance Rate
The Challenge

A rare skill and no time to recruit

  • Apex is rare expertise
  • Senior Java search
  • Solo founder, no hiring time
  • Momentum at risk

Tanu Venkatesh coded and launched Power Router single-handedly. It became the number one app in its category, and the demand for new features arrived with the users.

The work called for developers fluent in Apex, Salesforce's proprietary language, which is rare expertise. Tanu was also running the coding, the marketing and the operations alone, so there was no time left to run a search.

Any delay would have cost momentum at the exact point the product was growing fastest.

How We Did It

Two senior Java engineers on board in a week

Apex engineers are scarce, so we searched for senior Java engineers instead: the two languages are close enough that they could work on Power Router's codebase. Tanu had both on board within a week.

  1. 1

    Screened, not just sourced

    Our vetting produced two senior Java engineers suited to Power Router's Salesforce codebase, so Tanu interviewed a shortlist instead of sifting applications.

  2. 2

    One point of contact

    Tanu had direct access to a customer success manager at Flexiple for anything that came up over the engagement.

  3. 3

    Founder time back

    With hiring handled, Tanu stayed on product direction instead of running a search alongside everything else.

In Their Words

Arjun has been a great addition to our team. He is an exceptional engineer and demonstrates great accountability and ownership for his work which is paramount for teams with remote talent.

Flexiple has been instrumental in helping us grow at a fast pace. Their vetting process for engineers is top notch and they were able to connect us with quality talent quickly. The team put great emphasis in understanding our requirements and getting to know us which ensured that we were matched with folks who were a great fit not only technically but also culturally.

Tanu Venkatesh

Tanu Venkatesh

Founder, Power Router

Who We Placed
  • Arjun Kapoor

    Arjun Kapoor

    Lead Developer

  • Sarbpreet Bhatti

    Sarbpreet Bhatti

    Senior Java Developer

The Impact

1M+ leads routed every month

Arjun Kapoor joined as lead developer and Sarbpreet Bhatti as a senior Java developer, both on board within 7 days of Tanu's brief.

Power Router now runs inside the Salesforce CRM, where its drag-and-drop automation lets teams segment, prioritize, automate, match and dedupe leads. Hundreds of fast-growing companies use it to do one thing: match every lead to the right salesperson at the right time.

1M+ Leads Routed Monthly
400+ Flows Managed Monthly
1000+ Trusted Users
200+ Salesforce Databases Cleaned Daily